01. The Ask
To recreate the Colonial brand LLC for the mattress industry and to create two new sister businesses: K-5 Solutions and Colonial Promotions.
For all of these, we worked through a strategic plan, Brand development and lead generation.
• Brand Consulting
• Strategic Planning
• Marketing Consulting
• Web Development
02. The Solution
The Inspira Agency met with key personnel for a brand workshop. From there, a strategic plan was developed for the next three years which included brand identities for three revenue streams.
03. The Result
A new website for Colonial, K-5 and Colonial Promotions. In addition, new social identities were developed through LinkedIn and Facebook. Lead Generation was created through strategic partnerships, email marketing and online presence.
”Our business relies on The Inspira Agency to help us solve complex challenges associated with marketing and leveraging new business units. We have developed a wonderful partnership and rely on their Web design and development, social media and marketing solutions for go to market strategies.