01. The Ask
Provide strategic goals for the Conference Center at GTCC and work in partnership with the team to execute.
• Strategic Planning
• Marketing Consulting
• Channel Audit
• Digital Marketing
02. The Solution
After a brand and channel audit, The Inspira Agency developed a new website for higher conversion. Lead generation was created through all channels included email. SEM, SEO and social.
03. The Result
COVID hit The Conference Center at GTCC hard in 2020, but with these new strategies, there is more traffic than ever going to the website and Q2 and 2022 is booking strong.
”The Inspira Agency and I are a great team. We work well together to make sure we have the best strategic plan in place. They have great recommendations and make sure that the actions are completed.Teresa GoinsConference Center Director